First light, every morning

Be first to every new pool in Austin

A new swimming pool is a new customer for everyone who comes after the build: pool service, equipment, heaters, covers, safety fencing, landscaping, patio & decking, outdoor lighting, ...
EarlyLot puts every new one in your inbox each morning, with the owner of the property and the parcel, so you reach the new owner before your competitors even know the pool exists.

Public records, joined and deduped daily.

Live sample

Real new pools, permitted this week

This is the actual feed, built from Austin, TX public permit records. Subscribers get every new pool the morning its permit is filed.

Austin, TX pool permits
IssuedZIPProject
Jul 20, 202678757New inground swimming pool w/ reqd enclosure device for existing 1-story single family residence.
Jul 20, 202678704Pool - new residential swimming pool. No heater/auto-fill and no deck attached.
Jul 17, 202678731New swimming pool and spa w/ reqd enclosure device for existing 1-story single family residence.
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Live sample (real data) from Austin, TX public permit records.

See full sample records (synthetic data).

How it works

From filed permit to your inbox, by morning

1

A pool is permitted

Someone in Austin, TX files a permit to build a new swimming pool. It becomes a public record the same day.

2

We join and clean it

We match it to the owner of the property, the parcel, and the licensed contractor, then dedupe the building, plumbing, and electrical sub-permits into one clean lead.

3

It lands at first light

Every new pool from the day before is in your inbox the next morning, stamped with its source and freshness. Reach the owner before anyone else.

What you get

The whole new-pool market, every morning

Every new pool in Austin, TX, delivered to your inbox every morning.

The owner of the property, by name and mailing address from the public county record, plus the property and parcel for each one, so you can reach the new owner directly.

The licensed contractor who pulled the permit too, if you sell to the builders themselves.

Deduped to one record per property, so a pool's plumbing, building, and electrical sub-permits collapse into one clean lead.

New pools and renovations of existing pools, each tagged so you can target either. Pool decks and pool houses are filtered out.

Public-record sourced and freshness-stamped. No contracts, cancel anytime.

Pricing

One plan. Founding rate, locked for life

The founding rate is open for the first three months. Lock in $49/mo for life.
After that window closes, new subscribers will pay the regular price.

Founders rate

The daily feed

$49 / month
$99/mo regular

Founding access is open now, for the first subscribers. Lock today's rate for life. It never goes up, even when the price rises for everyone else.

  • Every new pool deal, with property and contractor
  • One record per pool, delivered each morning
  • Cancel anytime, full refund within 14 days

Founding rate for early Austin, TX subscribers. The regular price will be $99/month.

One-time

One report, one time

$29 one-time

Not ready to subscribe?
Try a single report first: this week's full list on the spot.

  • A one-time purchase, no recurring charge
  • The same full records as the daily feed
  • Upgrade to the daily feed whenever you like

A one-time payment, delivered on the spot.